A man has been fined £75 for failing to clean up after his dog in Ammanford.
Council environmental enforcement officers issued the fixed penalty notice to the 73-year-old in Park Road.
Failure to pay could lead to prosecution in the magistrates court and a fine of up to £1,000.
It is hoped this latest fine will help get the message across that this type of anti-social behaviour will not be tolerated.
A major campaign is underway in Carmarthenshire to raise awareness of dog fouling
and its consequences.
Executive Board Member for Environmental and Public Protection Cllr Jim Jones said it was a priority for the council and is calling on residents to help catch those responsible.
“Dog mess left anywhere is a serious health risk and our enforcement officers will not hesitate to fine people,” he said.
“They carry out regular patrols across Carmarthenshire, but unfortunately they cannot be everywhere at once and that is where the public come in.
“If you have any information on dog fouling then please let us know as this can then be used by officers to target certain areas. “If the message gets out that the residents can take direct action to report offences, dog owners are far more likely to behave responsibly.”
To report dog fouling please call Carmarthenshire Direct on 01267 234567 or complete the online form at www.carmarthenshire.gov.uk/dogfouling